SitePoint新字体背后的故事:Roboto

You may have recently landed on SitePoint or SitePoint Premium and paused for a moment, tilted your head slightly and thought “Huh, something is… different.”

您最近可能登陆了SitePoint或SitePoint Premium,并停了一会儿,略微偏头 ,以为“嗯,有些不同……”。

You’re right. Something is different, and we’re a bit excited about it. Drumroll, please…

你是对的。 有所不同,对此我们感到很兴奋。 Drumroll,请…

As part of a gradual design refresh we’re conducting here at SitePoint, we’ve refreshed the typeface we’re using across the brand. Welcome, Roboto ????????????

作为逐步设计更新的一部分,我们在SitePoint上进行了更新,我们更新了整个品牌使用的字体。 欢迎的Roboto ????????????

SitePoint新字体背后的故事:Roboto

有微妙的变化,有充分的理由 (A Subtle Change, for Good Reasons)

Even though not everyone can tell the difference (including our Head of Content, Ophélie, who calls herself “font-blind”), we didn’t just change to Roboto because it looks pretty. We had previously been using Helvetica Neue across the board – it’s tried and true, safe and clean. Unfortunately, we ran into problems when staff and contributors around the world, on different machines, didn’t always have access to the font. Helvetica Neue is a beautiful font, but it costs a fair bit — it wasn’t feasible!

即使不是每个人都可以分辨出差异(包括我们的内容负责人Ophélie,自称“字体盲”),我们也不只是改用Roboto,因为它看起来很漂亮。 我们以前一直在全盘使用Helvetica Neue –它经过了实践的检验,是真实,安全和清洁的。 不幸的是,当世界各地的员工和贡献者在不同的计算机上并不总是可以访问字体时,我们遇到了问题。 Helvetica Neue是一种漂亮的字体,但价格不菲 -这不可行!

After a flurry of conversations within our team, we landed on Roboto. It’s a largely geometric (falling into what is referred to as the ‘neo-grotesque sans-serif’ family, like Helvetica Neue) but retains gentle curves and open counters which helps with readability, while also providing a friendly personality to the typeface. Of great importance, too, is the fact that Roboto is a Google Font under the Apache 2.0 License. That means that any and all of our staff and contributors, around the world, can find and use it without hassle. Nice!

经过我们团队的一连串交谈之后,我们进入了Roboto。 它在很大程度上是几何形状的(属于Helvetica Neue之类的称为“新奇特的无衬线字体”系列),但保留了柔和的曲线和开放的计数器 ,有助于提高可读性,同时也为字体提供友好的个性。 同样重要的是,Roboto是Apache 2.0许可下的Google字体。 这意味着我们全世界的所有员工和贡献者都可以轻松找到并使用它。 真好!

We’re really loving it so far. What do you think?

到目前为止,我们真的很喜欢它。 你怎么看?

翻译自: https://www.sitepoint.com/the-story-behind-sitepoints-new-typeface-roboto/